Kindness

Kindness. A word that immediately brings a feeling to your mind. And often a smile. We remember a kindness done for us and are warmed by the memory.

This PSA is a poignant menu of moments that bring those good memories back. The words of Steven Curtis Chapman inspire and motivate us: “When I think about what has the power to change the world, it could all be said in just one word, Kindness."

VIDEO TRANSCRIPT

LYRICS: So when they stand and tell the stories of who we are and what we've done, of a thousand things that we could leave behind us. If they say just one word, we'll let that word be kindness. Your kindness (we can change the world), your kindness, kindness.

Kindness
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Your Comments

Sunday morning around 6am and this commercial has me in tears!! Thank you for reminding me that I'm doing the right thing!! Thank you for the inspiration!!

Beverly from Brownington,VT
September 7, 2025

Thank you for all your important messages! I know this song by heart!

BethB from 80521
March 17, 2025

This voice is hauntingly beautiful. I tear up every time I hear it. Thank you.

Teddi from Peterborough Ontario
September 28, 2024

Love this.❤️ My mother was the kindest woman in the world. Everyone who knew her said she was a saint. She embodied love, joy, peace, patience, goodness, kindness, gentleness and self-control.

Candie from Ohio
August 29, 2024

I love this PSA. Who is the man who is a courteous driver?

Yvonne from Alaska
June 28, 2024

Thanks for sharing! 🌎♥️

Kathy from VA
December 13, 2023

omg my heart just droped

Anonymous
December 9, 2023

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Be sure to watch our other Pass It On® videos.

Old Friends

FRIENDSHIP

You Can Let Go

LOVE

Humble and Kind

KINDNESS

Haircut

BEING THERE

I Believe

BELIEVE

Road Rage

GOOD EXAMPLES

Holding The Light

TEACHING BY EXAMPLE

Ballet

CONFIDENCE

A Better Life

A BETTER LIFE

Annie's Song

OUR BEAUTIFUL WORLD

Love

LOVE

Imagine

IMAGINE

Soccer

OPPORTUNITY

Apple Stand

CARING

Wet Cement

PATIENCE

Spirit of America

DETERMINATION

Basketball

SPORTSMANSHIP

Classroom

HONESTY

Umbrella

CARING

Veteran

THANK YOU

Hallway

FORGIVENESS

Top Shelf

HELPING OTHERS

Faith In You

DEVOTION

Mallory Weggemann

RESILIENCE

Good Stuff

COMMITMENT

Timeout

CIVILITY

Neighbors

PATIENCE

Guitar Hero

LIVE YOUR DREAMS

College

GRATITUDE

Biker

GRATITUDE

Better Together

BETTER TOGETHER

Joshua's Heart

LOVE

Oliver With A Twist

PLEASE AND THANK YOU

Life's A Dance

LEARN AS YOU GO

Loyalty

LOYALTY

My Life in Sports

APPRECIATION

Nate Staniforth, Magician

WONDER

Everyday Heroes

MAKING A DIFFERENCE

Homecoming Queen

TRUE BEAUTY

Train

LOVE

Everything I Do

CARING

Hope

HOPE

Truck Stop

RIGHT CHOICES

Hockey

LOVE

The Greatest

OPTIMISM

Dear Me

HOPE

Hall of Fame

ACHIEVEMENT

Special Athlete

SPORTSMANSHIP

Purse

HONESTY

We Shall Be Free

DO YOUR PART

Jen Bricker

STRENGTH

America

CARING

I Hope You Dance

LIVE LIFE

The Wall

HARD WORK

Gratitude

GRATITUDE

Spread the Love

LOVE

Cafeteria

REACHING OUT

Reach

INTEGRITY

Open Door

KINDNESS

Never Too Late

LIVE LIFE

Baseball

FRIENDSHIP

Packages

COURTESY

Track Coach

BELIEVE

Piñata

SHARING

Dishes

LISTENING

Change the World

MAKING A DIFFERENCE

I Will Always Love You

LOVE

Just Say Hi

REACHING OUT

Let Em In

CARING

Power of the Dream

LIVE YOUR DREAMS

Already There

BEING THERE

Be A Light

BE A LIGHT

Generosity

GENEROSITY

Three Pointer

YOU GOT THIS

Get Along

GET ALONG

Homer

LOYALTY

Crosswalk

GOOD MANNERS

Remember When

APPRECIATION

Sarah Greichen

INCLUSION

My Wish

PARENTING

Home

FAMILY

Grace VanderWaal

CONFIDENCE

You Raise Me Up

INSPIRATION

Locker

CHARACTER

Most People Are Good

GOODNESS

Peer Pressure

CHARACTER